UPDATE
This article has been superseded by an newer survey. View the updated bookmaker combinations article.
Due to the varying odds and services provided between bookmakers, many punters have more than one active membership. This broadens the selection of sporting markets available. It also effectively decreases the bookmaker margins due to the ability to choose the best odds.
Having too many memberships can be inconvenient. Your funds are spread across numerous bookmakers and it takes time to assess who offers the best odds for a particular selection. If you do want more than one membership it is best to select bookmakers that have contrasting strengths. This enables you to take advantage of the best features of each and broadens the betting options available to you.
At Australia Sports Betting we’ve surveyed countless bookmakers and have come up with the following suggested combinations depending on how keen a punter you are. Note that the following lists are designed for Australian punters who wish to hold Australian dollar accounts.
This article was last updated on May 22nd, 2012.
Beginner:
- Sportingbet OR Sportsbet
These are two of the more beginner friendly services around. The betting selections will meet most punter’s needs and they offer numerous betting promotions and competitions.
Casual Punter:
- IASbet OR Sportsbet OR Centrebet OR Sportingbet
Australian bookmakers provide the best range of betting markets on sports such as the AFL and NRL. They also offer betting promotions and competitions regarding Australian sports. - BetVictor OR Stan James (view bookmakers that offer online in-play betting)
International bookmakers offer live (in-play) online betting, while Australian bookmakers can only offer in-play betting over the phone. They also provide a broader range of betting markets on international sports.
Enthusiast:
- IASbet OR Sportsbet OR Centrebet OR Sportingbet
Australian bookmakers provide the best range of betting markets on sports such as the AFL and NRL. They also offer betting promotions and competitions regarding Australian sports. - BetVictor OR Stan James (view bookmakers that offer online in-play betting)
International bookmakers offer live (in-play) online betting, while Australian bookmakers can only offer in-play betting over the phone. They also provide a broader range of betting markets on international sports. - Pinnacle Sports
Pinnacle Sports offers by far and away the best odds of any bookmaker, which is critically important for those who are serious about winning money.
Serious Punter:
- IASbet OR Sportsbet OR Centrebet OR Sportingbet
Australian bookmakers provide the best range of betting markets on sports such as the AFL and NRL. They also offer betting promotions and competitions regarding Australian sports. - BetVictor OR Stan James (view bookmakers that offer online in-play betting)
International bookmakers offer live (in-play) online betting, while Australian bookmakers can only offer in-play betting over the phone. They also provide a broader range of betting markets on international sports. - Pinnacle Sports
Pinnacle Sports offers by far and away the best odds of any bookmaker, which is critically important for those who are serious about winning money. - Betfair
Because it is a marketplace rather than a bookmaker, Betfair enables you to bet both for (playing the role of the punter) and against (playing the role of the bookmaker) outcomes. The ability to bet both for and against a particular outcome, like Federer winning Wimbledon, enables you to easily hedge your bets if odds move in your favour. This makes Betfair the best place to wager on tournament winner markets.
Obviously, you can have many more memberships than this, but these combos highlight the broadest range of services with the fewest number of memberships.
One bookmaker not listed above, but which should receive special mention is TAB Sportsbet. While their betting interface isn’t the best and their odds not as competitive, the service has a reputation for accepting larger wagers than other Australian bookmakers, making it worth considering for high stakes punters.
If you hold countless memberships and find it time consuming to see which bookmaker offers the best odds, our Live Odds section enables you to compare the latest odds for upcoming sporting fixtures across Australia’s leading bookmakers.
How many bookmaker memberships do you actively hold? By active, we mean memberships that you currently have money deposited with, or intend to bet with in the next month or so.
Update: William Hill has been replaced by Stan James in this article because William Hill no longer accepts new registrations from Australian residents.