Our review of the bookmaker PlayUp has been updated to incorporate our September 2021 bookmaker margins and markets survey.
The updated odds and markets details are as follows:
Bookmaker Margin
The bookmaker margin (overround) is a measure of the bookmaker’s profit margin for an event and is a hidden transaction cost for punters. This profit is how bookmakers finance their services but bookmakers vary in the margins they apply. From a punter’s perspective, the lower the margin, the better.
PlayUp had an average margin of 5.6% in our latest bookmaker margin survey. This wasn’t a stellar result, however PlayUp did perform well for instances of offering the best surveyed odds for a particular selection. This means that PlayUp would still be a useful addition to a portfolio of memberships for those who like to shop around for the best sports odds.
View the full survey results
Learn more about bookmaker margins
Sports Markets
PlayUp averaged 12 markets per fixture in our latest margins and markets survey. This number was dragged down by the modest offerings of 3 markets per MLB and WNBA fixture. For Australian sports PlayUp recorded around 45 markets per fixture for the AFL and NRL.
Bottom Line
PlayUp is one of a few Australian-owned bookmakers trying to mix it with the large foreign-owned services that are licensed in Australia. It replaces the merged ClassicBet, Mad Bookie and TopBetta, with the owning company also owning Draftstars. PlayUp is a good addition to the betting portfolio of anyone who likes to shop around for odds given its independence from other bookmakers.
This review is part of a series on betting agencies that are suitable for Australians. All reviews form part of the Bookmaker Reviews section on this website. A full survey of betting agencies can be found in the Betting Agencies section.